In coming out publicly in favor of the governor of
Arkansas rejecting legislation that critics claimed could allow discrimination
against gay men and women, Doug McMillon, CEO of Walmart, put the company
squarely in a controversial arena in a very public way. CEO’s typically try to
steer their respective companies clear of such controversial waters, fearing
that a group of customers opposed to the stance would bolt, and even protest at
local stores. So why did Walmart’s CEO enter the fray on the social issue and
take a progressive stance in such a conservative state?
The full essay is at “Walmart: Beneath the Corporate Social Responsibility.”